Speaker
Prerna Mehra
Executive Creative Director - MullenLowe MENA
Prerna Mehra is an award-winning Executive Creative Director whose work sits at the intersection of culture, creativity, design, and technology. Known for bold storytelling and ideas that challenge convention, she has built a reputation for creating work that not only captures attention but drives meaningful impact.
With over 18 years of experience across some of the world’s leading agencies including MullenLowe, Ogilvy, Cheil, and JWT, Prerna has developed an extensive body of work spanning Asia and the Middle East. Her portfolio includes global and regional brands such as Unilever, Samsung, Sprite, Honda, Yum Foods, Philips, Eicher Volvo, Morris Garages, Majid Al Futtaim, MBRGI, Shamal, Dubai Municipality, First Abu Dhabi Bank, Dubai Harbour, and Dubai Safari Park.
As Executive Creative Director and Head of Art & Design at MullenLowe MENA, Prerna has helped shape the agency’s creative vision and standards, leading multidisciplinary teams to deliver work that combines strategic thinking with exceptional craft. Her campaigns have sparked conversations, influenced culture, and in some cases contributed to wider social and policy change - from tackling stigma around women’s health to pioneering conversations around gender-conscious AI and representation.
Her work has been recognised by Cannes Lions, The One Show, Clio Awards, The Webby Awards, London International Awards, Cresta, Caples, Dubai Lynx, ADFEST, Gerety Awards, and many others. She was named among MENA’s Women to Watch and the region’s Most Influential Youth Marketing Professionals, while her campaigns have earned accolades including Campaign of the Year at various Awards.
A respected voice within the global creative community, Prerna is a frequent juror for some of the industry’s most prestigious awards, including Cannes Lions, The One Show, Clio Awards, London International Awards, Dubai Lynx, ADFEST, and Gerety Awards, where she served as Jury President for the Middle East and Africa region in 2025.
Beyond the industry, Prerna is passionate about nurturing the next generation of creative talent through mentoring, guest lectures, and speaking engagements at leading universities and design institutions.